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1947 AP Wire Photo Newburyport Plan Price Cutting Toast Massachusetts V37

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V30267
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Original 1947 Associated Press wire photo showing patrons and bartenders at the Lodge Cafe in Newburyport, Massachusetts, raising a toast after the establishment reduced prices by 10 to 15 percent as part of the "Newburyport Plan" in support of President Harry Truman's campaign to combat postwar inflation. A fascinating image documenting a little-known local economic movement during the inflationary period following World War II. Mounted on black paper with the original AP caption attached. Measures approximately 9 × 7½ inches and comes from the archive of a Pittsburgh area newspaper. Please see photos.

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